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vp/storytelling

orsa credit union • Plymouth, MI, US • published 2026-10-01 09:58:24.905517

Description

**Our Purpose** To create joy and ignite Michiganders’ Impossible Dreams. **Shared Commitments** At orsa, our commitments start with our purpose and are guided by our vibrantly lived values. We walk together toward strategic ends, galvanized by regenerative leadership and a growth orientation which moves us toward our human potential, so that we can support Michiganders in shaping the life they desire. **Role Purpose** At orsa credit union storytelling drives business results. Creative work is not a frivolous “nice to have” when times are good. It is an investment in Michiganders. We cannot manifest positive change unless people know the change we can create. With such a distinct point of view, leading storytelling at orsa is a responsibility and has the potential to change the way creative leadership is seen throughout credit unions and financial services. The vp/storytelling leads orsa's storytelling function, managing the integration of marketing, brand and creative, and corporate communications, while maintaining distinct expertise and standards within each area. This role establishes narrative direction, allocates resources to drive member engagement, and ensures all external ...

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