Head of Product Marketing

Virtual Benefits Administrator • US • published 2026-09-22 04:42:21.956435

Description

*Define How the Market Sees VBA* ================================ **What are we looking for?** VBA has built a powerful healthcare technology platform that helps health plans, third\-party administrators (TPAs), and other healthcare payers simplify benefits administration, improve operational efficiency, and deliver better experiences for the people they serve. As our platform continues to evolve, we're making a strategic investment in Product Marketing to ensure our innovation is translated into meaningful customer value and measurable business growth. We're looking for an experienced Head of Product Marketingto lead the commercial strategy for VBA's product portfolio. Reporting to the Chief Revenue Officer, you'll define how our platform is positioned in the market, how our products are commercialized, and how our revenue teams communicate VBA's value to prospects, customers, and industry partners. ***This is not a traditional marketing leadership role focused primarily on brand awareness or campaign execution.*** It's a strategic, cross\-functional leadership position responsible for connecting Product, Revenue, Client Success, and Marketing to bring innovative healthcare techno...

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