Senior Marketing Campaign Manager

Avidxchange • Charlotte, NC, US • published 2026-09-22 23:43:00.242029

Description

**Job Overview** The Campaign Manager, Existing Marketing will own the strategy and execution of integrated, account\-based marketing (ABM) campaigns targeting AvidXchange's existing customer base to drive upsell and expansion revenue. This role sits at the intersection of marketing and sales, partnering tightly with Account Management and Customer Success to identify, engage, and grow key accounts. The ideal candidate is a high\-energy, results\-driven marketer who thrives in a fast\-paced, high\-growth environment and excels at building scalable programs that turn customer relationships into revenue. **What you will do:** * **ABM Strategy and Execution:** Design and lead account\-based marketing programs targeting existing customers for upsell and expansion opportunities. Build tiered ABM strategies (1:1, 1:few, 1:many) tailored to account size, segment, and product adoption stage. Develop personalized, multi\-touch campaign experiences that move accounts through the expansion funnel. * **Customer Upsell Campaign Management:** Develop, execute, and optimize integrated campaigns across email, direct mail, digital, webinars, events, and nurture programs designed to drive upsell and...

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