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Social Media and Marketing Specialist

Lincoln Memorial University • Harrogate, TN, US • published 2026-10-13 02:25:37.137063

Description

**Position Summary** Lincoln Memorial University (LMU) is seeking a creative, strategic and highly motivated Social Media and Marketing Specialist to join its Marketing and Communications team. This position plays a key role in developing and executing the University's social media strategy, strengthening LMU's digital presence and promoting its academic programs, campus community and institutional achievements. The ideal candidate is an engaging storyteller with a passion for digital communications, content creation, brand management and social media analytics. This individual will collaborate with departments across the University to develop compelling content, increase engagement and maintain a consistent institutional brand. **Key Responsibilities** **Social Media Strategy and Management** * Develop and execute a comprehensive organic social media strategy aligned with University marketing and institutional goals. * Manage LMU's primary social media platforms, including Facebook, Instagram, LinkedIn, YouTube and TikTok. * Provide strategic oversight and brand guidance for social media accounts managed by University schools, programs and departments. * Maintain accurate and secu...

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