Brand and User Experience Manager

Greater Baltimore Committee • Baltimore, MD, US • published 2026-09-21 22:42:50.074493

Description

The Brand and User Experience Manager owns the visual identity, brand system, and digital user experience across the Greater Baltimore Committee (GBC), UpSurge Baltimore, and Invest in Baltimore Region (BOLD MOVES) digital properties. They also lead the design, social, and multimedia production process that turns our events, initiatives, and marketing campaigns into polished, multi\-platform content. GBC and UpSurge, in particular, maintain distinct brand identities — each with equity worth preserving — and this role builds and governs the shared visual systems (templates, standards, and assets) that keeps both brands consistent and professional wherever they appear, without merging the two. While this position is primarily visual and design\-driven; with editorial and written direction — articles, newsletters, and brand voice — sitting primarily with other communications team staff, the role still requires basic content management skills and at least some editorial savvy. Comfort and familiarity with public policy and economic development concepts is preferred. A successful candidate brings structure and craft to processes that currently exist informally, and is comfortable workin...

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