(USA) Senior Manager, Marketing Planning And Strategy

Walmart • Bentonville, AR, US • published 2026-09-19 05:37:23.236160

Description

**Position Summary...** ----------------------- Role summary: As the Senior Manager, Marketing Planning and Strategy \- Walmart Brands, you will guide brand renovations \& new development within our private brands portfolio. This role requires a strategic mindset to align marketing efforts with organizational goals, leveraging data\-driven insights to optimize the brand development process. You will collaborate cross\-functionally to ensure cohesive planning and effective implementation \- building brands customers' connect with, trust and that drive critical business growth. The position demands strong leadership, adaptability, and expertise in brand building to influence decision\-making and deliver measurable results in a dynamic retail environment. About the team: The Private Brands Marketing team at Walmart oversees a portfolio of over 90 brands that influence many aspects of customers’ lives. This team collaborates closely with Merchandising leadership to develop and renovate brands, enhancing Walmart’s market position. They lead brand strategy and guide creative development from positioning to identity, building distinctive and relevant brands that resonate with customers an...

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