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Email Marketing Specialist-Temp

Natera • Austin, TX, US • published 2026-10-18 08:19:22.200906

Description

**POSITION SUMMARY** The Email Marketing Specialist plans, executes, and optimizes email initiatives to drive engagement and ROI. This role manages end\-to\-end campaign production, including audience segmentation, email building, rigorous QA, and performance analysis. The ideal candidate is detail oriented who excels at cross\-functional collaboration and timely execution. **PRIMARY RESPONSIBILITIES** * **Campaign Execution:** Plan and manage the deployment of diverse email campaigns, including newsletters, GTM initiatives, and lifecycle/triggered automations. * **Production \& QA:** Manage production schedules to ensure on\-time delivery while conducting rigorous QA to guarantee alignment with deliverability best practices and legal compliance. * **Optimization:** Maintain audience segmentation and automated workflows; develop a testing roadmap to optimize subject lines, CTAs, and layouts. * **Reporting:** Monitor metrics and provide actionable insights/recommendations to improve open rates, CTR, and conversions. * **Collaboration:** Partner with content and design teams to develop brand\-aligned assets and coordinate tasks using project management tools (e.g., Wrike, Asana). **Q...

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