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digital brand manager, U.S. Roasteries

Starbucks • New York, NY, US • published 2026-09-26 09:51:26.155605

Description

**Now Brewing – Digital Brand Manager! \#tobeapartner** From the beginning, Starbucks set out to be a different kind of company. One that not only celebrated coffee and rich traditions, but that also brought a feeling of connection. We are known for developing extraordinary leaders who share this passion and are guided by their service to others. As a Digital Brand Manager supporting the U.S. Roastery business, you will play a pivotal role in bringing the Roastery experience to life through compelling digital storytelling, integrated campaigns, and customer\-facing communications. This role sits at the intersection of brand marketing, digital engagement, customer experience, and operational execution, helping shape how customers connect with the Starbucks Reserve brand across social media, digital platforms, websites, menu communications, and Roastery marketing channels. Working closely with cross\-functional partners across the business, you will lead the planning and execution of digital brand initiatives that strengthen customer engagement, showcase the premium Roastery experience, and support business priorities. This is a highly collaborative and hands\-on role, requiring both...

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