Director, Owned Channel Audience Solutions, US Consumer

Pfizer • New York, NY, US • published 2026-09-20 10:54:43.313806

Description

**WHERE EMPATHY MEETS EXCELLENCE** Pfizer created a Customer Relationship Management (CRM) Marketing and Audience Team to enable and drive a new standard for health care provider, consumer, and patient engagement in pharma. This team, part of the Chief Marketing Office (CMO), partners with cross\-functional leaders to redefine our engagement strategies and provide exceptionally timely, differentiated, and relevant messages that drive deeper relationships and support across inbound and outbound consumer, patient and HCP experiences to positively impact health outcomes in the US. **ROLE SUMMARY** Pfizer is looking for a Customer Data Platform (CDP) expert. Sitting within the US CRM Marketing team, you’ll help the US CRM Consumer strategists bring their email targeting approach to life within SalesForce Data Cloud (SFDC). Through effective targeting and audience modeling, you will help Pfizer send the right message to the right person at the right time. Email communications sent nationally (or regionally) by US HQ will be in scope for you, including 20\+ priority brands. You will support audiences for Pfizer US CRM owned\-channel communications only. All requests come through the US C...

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