Manager of Advertising and Brand Strategy

Alabama A&M University • Normal, AL, US • published 2026-09-21 22:42:50.074814

Description

**Description** --------------- Summary: The Advertising Brand Manager will manage and support multiple components of the marketing, communications, and advancement department —to include brand management and administrative support. The manager will work closely with the department’s assistant vice president and marketing, and public relations team. This role applies marketing theory, research, analysis, strategy, event coordination, leadership, and communication to drive brand awareness and engagement. **Examples of Duties** ---------------------- Essential Duties and Responsibilities: * Manages the University’s licensing portal and dashboard to track and approve all use of AAMU brand elements in apparel and merchandise. * Provides bi\-monthly and monthly reporting on licensing activity, revenue, and new opportunities. * Maintains communication with official licensees, CLC partners, and vendors to ensure compliance and consistency of AAMU brand in the marketplace. * Works closely with the AVP to strategize and develop advertising plans across various platforms. * Coordinates on\-campus / on\-sight advertising production activities for institutional projects (i.e. video shoots, con...

Get jobs like this daily in Telegram: @careeri_bot