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Performance Marketing Manager

93 Play Street • Austin, TX, US • published 2026-09-28 20:55:42.462469

Description

Performance Marketing Manager The Role You will own the paid acquisition strategy across every digital channel, ensuring budgets are invested efficiently to maximize revenue, profitability and customer growth. This is a highly commercial role requiring someone equally comfortable analysing data, briefing creative, managing agencies and scaling campaigns internationally. Responsibilities Paid Media Strategy * Own the paid acquisition strategy across all markets. * Build quarterly and annual channel plans. * Manage media budgets and forecasting. * Deliver profitable customer acquisition against CPA, MER and ROAS targets. * Identify new growth channels and testing opportunities. Channel Ownership Manage all paid activity including: * Meta * Google Search * Google Shopping * Performance Max * YouTube * Pinterest * TikTok * Affiliate Marketing * Influencer Paid Amplification * Display \& Retargeting Creative Strategy Work closely with the team to: * Brief new ad creative * Analyse creative performance * Identify winning hooks and messaging * Develop UGC testing plans * Improve CTR and conversion Reporting \& Analysis Own weekly reporting across: * Revenue * Spend * ROAS * MER * CAC * CP...

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