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Director of Marketing Operations
Abbi Kirsten Collections • Remote, US • published 2026-09-21 22:42:50.061811
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Somewhere right now, there’s a woman sitting alone at her kitchen table with an idea and a desire for creative expression. Maybe she owns a cutting machine she’s a little overwhelmed to learn. She’s watched the tutorials. She’s dabbled, made one thing, and texted a photo to her sister. What she comes to realize is that it was never about the thing she made. It’s the memories, the skills, the calm of an afternoon spent creating, and the community of people she finds on the same path. That’s the whole business. Everything we sell – the classes, the memberships, the templates, the live events all exist to move her from ***“I could never”*** to ***“look at the world that becomes possible when I create.”*** **As a creative education company, we’ve done that for tens of thousands of people through our products, and over a million have followed the journey across our platforms.** While we are known globally for Cricut projects, paper flowers, and digital crafting, the craft is just the doorway. The actual product is confidence, and for a growing number of our people, an income they didn’t think was possible. **WHY WE ARE HIRING** Abbi has grown this business largely on her own instincts, ...
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